Luxury Blockchain Startup Everledger Secures First Bottle of Wine
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Luxury Blockchain Startup Everledger Secures First Bottle of Wine
Everledger is a UK-based startup using blockchain technology to authenticate and trace the origin of high-value and luxury goods, such as diamonds and wine that are authenticated by trusted players like certificate houses. It has become the first organisation to secure a bottle of wine’s provenance on the blockchain.
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The bottle, a 2001 Margaux, was certified and secured on the Chai Wine Vault – a joint solution introduced by Everledger and fine wine expert Maureen Downey to transform provenance tracking in the fine wine industry.
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