Developing a Winning Disruptive Strategy
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Developing a Winning Disruptive Strategy
Developing a strategy for the unknown is the most challenging issue facing the CEO today. Why? Because digital disruption is the number one paranoia haunting today’s management teams worldwide and nobody knows where disruption will hit next.
Disruption comes not from the usual suspects, your peers and competitors, but from outside your industry which, let’s face it, means almost anywhere. A strategy for the unknown is a strategy for disruption. This is great news for everyone because disruption is no more than innovation in action.
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