Bloomberg Expands Media Offering to Africa with New Localised Website
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Bloomberg Expands Media Offering to Africa with New Localised Website
Bloomberg is continuing to expand its global reach with the launch of its first dedicated website for Africa, Bloomberg.com/Africa, offering regional news and insight backed by a global reporting team of more than 2,600 journalists.
Like its global parent site, Bloomberg Africa will be powered by custom tech platform Javelin, its new article and template design that was unveiled recently with the launch of Bloomberg Technology.
As well as breaking news and mobile alerts, the new site will include active social media presence using the dedicated Africa Twitter handle @BBGAfrica.
The new investment is part of a global expansion by the media arm ... (read more)
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